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BMW / SOCIAL VIDEO / EDITING / MOTION

EXPERIENCE
THE 8.

A premium automotive social-video adaptation created from supplied BMW footage and brand assets, re-edited into a platform-ready visual system.

Premium footage, rebuilt for social.

The assignment was to edit and repurpose supplied BMW footage into a new social expression -shaping pacing, transitions, graphics and format so the material could work harder in-feed. The work does not claim authorship of BMW’s underlying campaign concept.
BMW social creative frame titled Experience the Craftsmanship from selected agency experience
BMW social creative frame titled Experience the Freedom from selected agency experience
BMW social creative frame titled Experience the Future from selected agency experience
BMW social creative frame titled Experience the History from selected agency experience
BMW social creative frame titled Experience the Performance from selected agency experience
BMW social creative frame titled Experience the Sophistication from selected agency experience

ONE CAMPAIGN.
MORE WAYS TO MOVE.

ROLE / Editing, motion, social adaptation and content repurposing. SOURCE / Supplied BMW footage and brand assets. ATTRIBUTION / Selected agency experience predating ScaleBound.
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